BROOMFIELD, Colo. — International Delight, in collaboration with The Hershey Co., is pouring out a product both coffee and confectionary fans can get behind. The new ready-to-drink Reese’s Iced Coffee delivers a peanut buttery and chocolaty mashup ready to pour and enjoy.
“Reese’s pairing of chocolate and peanut butter is iconic, and as the leader in iced coffee, we could not think of a better partner to bring a unique and decadent experience to fridges nationwide,” said Rebecca Grad, brand manager, Broomfield-Colo.-based International Delight Iced Coffee. “This sweet and creamy mashup is going to take iced coffee and Reese’s lovers to tantalizing new levels.”
The combination of chocolate and peanut butter meets a third flavor friend: coffee, creating a match that balances sweetness with creamy, cold coffee, the company said
The iced coffee is available in 64-ounce, ready-to-drink cartons for $3.99. This permanent addition to the International Delight lineup of iced coffees will be on shelves at retailers nationwide in early October.
The Hershey Co., Hershey, Pa., is giving consumers a record number of limited-time candy offers this holiday season by adapting brands. Kisses, for example, will have 10 different foils with the Grinch’s smirk and sayings, and his dog's floppy ears.
International Delight was launched in 1987 and was the first flavored, liquid, non-dairy creamer on the market.
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