Runa Debuts New Lineup

Clean energy drinks have 10 calories per 12-ounce can
Photograph courtesy of Runa

NEW YORK — Runa has released a clean energy drink line with new formula and packaging.

The drink has 10 calories per 12-ounce can and is made with natural ingredients like guayusa, an antioxidant and caffeine-rich leaf from Ecuador. Each can has 150 milligrams of caffeine, aimed at providing sustained energy and focus without the crash or jitters from synthetic sources, according to the company.

The new lineup includes six enhanced flavors: Watermelon Focus, Pineapple Pick Me Up, Berry Boost, Blood Orange, Lime Twist and Mango Tango.

New York-based All Market Inc., maker of Vita Coco Coconut Water, acquired Runa in 2018

“The market is lacking natural and powerful products when it comes to caffeinated beverages, meaning there’s significant potential in the category for a clean source versus the sugar-rich options that have long dominated the market,” said Mike Kirban, CEO of All Market. “Runa’s new low-calorie proposition delivers the functional benefits of tea with the power of an energy beverage.”

All Market also owns aluminum canned water Ever & Ever.

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