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Beverages

Beverage and RTD drinks category news for the convenience- store retail industry

Beverages

$4 to Zero in 10 Seconds

 By Bill Donahue on May 21, 2008

Free-gas promotion puts Philly LUKOIL station at center stage; more to come

Beverages

Amstel Light Gets a Lift

 May 20, 2008

Heineken USA Inc. last week kicked off a new advertising campaign and promotional effort designed to draw attention to the beer's Dutch roots.

Beverages

Pop vs. Soda?

By Greg Lindenberg on May 19, 2008

Kum & Go website stirs up fizzy debate

Beverages

Beer Drinkers Trading Down?

May 16, 2008

Grolsch changes hands

Beverages

Sheetz Beer Saga Continues

May 16, 2008

Distributors urge state Supreme Court to block license

Products

Beverages

Riff Energy+ Immunity

Beverages

Freshie Organic Tequila Grapefruit Guava and Blood Orange Habanero

Beverages

Estrella Jalisco

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Beverages

Size Matters to Coke, Pepsi Bottlers

May 15, 2008

Testing new beverage sizes in Virginia c-stores

Beverages

Breaking Away

May 08, 2008

Dr Pepper Snapple separates from Cadbury Schweppes

Beverages

Nutrition Wins the Day

By Steve Holtz on May 08, 2008

When considering new products, health benefits are drawing in consumers

Beverages

Slurpee Hero

May 07, 2008

7-Eleven promo blitz leverages Guitar Hero: Aerosmith

Beverages

Smoothie Move for Starbucks?

May 01, 2008

Unveiling two new beverages; also rolling out Wi-Fi deal with AT&T

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