Beverage category news for the convenience store retail industry.
perrier logo

New drinks combine sparkling water and real fruit juice

TORONTO -- Nestle Waters' Perrier, the French natural spring water brand, is launching Perrier & Juice. The new bubbly beverage made with real fruit juice will be available in Canada beginning June 21 in gas stations and convenience stores and on grocery retail shelves Sept. 4. The suggested...

the wonderful co.

Health, authenticity and innovation prove to be key factors

7 Eleven Coca Cola

Partners with Coca-Cola to celebrate the World Cup

IRVING, Texas -- In its biggest international promotion ever, 7-Eleven has partnered with Coca-Cola Co. to celebrate the 2018 FIFA World Cup soccer tournament. About 61,000 7-Eleven-branded stores in 14 countries—the United States, Canada, Mexico, Japan Thailand, Singapore, China, Malaysia, Vietnam...

michelob worlds greatest dad

And 10 other beverage promotions driving sales

Online tracker provides a new reason for consumers to seek out juice drinks
clearly kombucha lineup
Purchase is second aimed at building a nonalcohol portfolio
heineken logo
Timoney to succeed den Elzen, who is taking on global role within Heineken N.V.
bottled water

C-store trends vary from total market

yesway logo
Drinks are 'first of what will be many' proprietary products to roll out this year.
speedway drinks cooler

Beer, energy drinks, even CSDs see growth