Celsius Expands Midwest Distribution

"Fat-burning" beverage reaches new market through a variety of retail channels

Fat burning beverage Celsius

BOCA RATON, Fla. -- "Fat-burning" beverage Celsius will make its way into a new market via a new distribution partnership with Eagle Distributing Inc.

The partnership will bring Celsius to a variety of accounts in the Nebraska market, including retailers such as Hy-Vee, Fareway and more.

“In our market, we have noticed beverage trends gravitating toward a healthier lifestyle, and have found that the benefits of Celsius directly respond to this increased consumer segment," said Cami Story, nonalcohol brand manager for Eagle Distributing. "We’ve been distributing Celsius for the last two months and are thrilled to see our sales grow every week. We knew we were on to something when we saw empty Celsius cans at the gym.”

Eagle Distributing, a distributor to grocery, drug, convenience-store chains, independent retailers and more, is offering the complete Celsius can flavor line, which includes sparkling orange, sparkling wild berry, sparking cola, raspberry acai green tea and peach mango green tea varieties.

Celsius is powered by the scientifically tested MetaPlus formula that is a combination of proprietary blend of ingredients, including green tea, ginger, calcium, biotin, taurine, chromium, caffeine, guarana and vitamins B and C. The products are clinically proven to boost metabolism, reduce body fat and accelerate transformations on any health promoting program.

Celsius is available in a variety of flavors and contains no sugar, no high fructose corn syrup, no aspartame, no artificial preservatives, flavors or colors, and is low in sodium.

Celsius Holdings Inc. is a science-based functional beverage company based in Boca Raton, Fla., and founded in April 2004.