WEST VALLEY, Utah -- Holiday Oil has signed a distribution and promotional relationship with Skinny Nutritional Corp., the maker of Skinny Water and a leader in the zero-calorie enhanced water category. Under this new partnership, six flavors of Skinny Water will be available at 45 Holiday Oil stores in the Utah market.
The new account debuted at a hot price of 4 for $5 for the entire month of May. To further launch this new relationship, Skinny Nutritional and Holiday Oil held a "Zero Dollars Gas Giveaway" on May 26.
Skinny Nutritional hosted this launch event at [image-nocss] Holiday Oil's West Draper, Utah, locations, one of its largest, on May 26. Skinny Nutritional gave away free gasoline, up to 20-gallons per customer, and free bottles of Skinny Water.
Radio station 97.1 ZHT was on hand to play music and promote the event on-air. Skinny Nutritional Corp. temporarily changed the station signage and making the price $0.00 for regular-grade gasoline for this introductory launch event of the Zero Calorie, Zero Sugar, Zero Sodium, Zero Guilt Skinny Water.
Headquartered in Bala Cynwyd, Pa., Skinny Nutritional Corp. is the creator of Skinny Water, a zero-calorie, zero-sugar, zero-sodium and zero-preservative enhanced water with key electrolytes, antioxidants and vitamins. Skinny Water comes in eight flavors that include acai grape blueberry, raspberry pomegranate, orange cranberry tangerine, lemonade passionfruit, goji black cherry, pink berry citrus, kiwi lime and blue raspberry.
Holiday Oil is based in West Valley, Utah. Its stations offer motor fuel under the Sinclair, Chevron and Texaco brands.
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