Beverages

iSee Restructures Its Ownership

2 new partners bring financial and innovation expertise, company says

ST. LOUIS -- iSee Store Innovations, a global display design and manufacturing firm, has restructured its ownership to become wholly owned U.S. company.

“We are pleased to announce that with the conclusion of an ownership restructuring, iSee is now 100% U.S. owned and operated.” said iSee CEO Joe Vonder Haar.

Vonder Haar announced that William Donius and Edward J. Howenstein have joined him and the two other U.S. partners, Steven Brenner and Mark Schafer, to round out the company’s new ownership team.

Howenstein joins the iSee board of directors, bringing 40 years of experience running a successful St. Louis dental practice as well as financial insights from his service on the board of directors of Pulaski Bank in St. Louis.

Donius also joins the iSee board and will play an active role in driving innovation at the company, Vonder Haar said. Donius was chairman and CEO of Pulaski Bank in St. Louis, where he oversaw the bank's eightfold growth over 12 years. He now teaches innovative and creative methods of problem solving to a wide range of corporations. Donius authored the New York Times best-selling book "Thought Revolution" in fall 2014.

“Bill’s high-level experience in the financial sector and his innovative thinking injects significant resources into the iSee product development process to help build upon our award-winning innovations,” Vonder Haar said.

iSee Store Innovations is a global design and manufacturing team that solves retail merchandising space challenges, much of it based on selling packaged beverages.

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