Foodservice

C-Store de los Muertos

Stripes celebrates Mexican holiday with commemorative poster Facebook giveaway

CORPUS CHRISTI, Texas --Stripes Convenience Stores will be celebrating Día de los Muertos, a Mexican holiday that takes place on November 2, with a Facebook giveaway of autographed limited-edition prints created by an emerging Texas artist.

Stripes Laredo (CSP Daily News / Convenience Stores / Foodservice)

The convenience store retailer has launched a contest on its Facebook page asking fans to upload a picture of themselves celebrating Día de los Muertos. The contest will run through November 2, and the chain will announce 25 randomly selected winners on November 3 on Facebook.com/StripesStores. Each winner will receive a Laredo Taco Co. breakfast taco and a Stripes limited-edition, 18-inch-by-28-inch poster signed by the artist, Elisa Rector, who specializes in Día de los Muertos art.

Stripes commissioned the 28-year-old artist to launch its first ever Día de los Muertos commemorative painting. Rector created the original 16-inch-by-20-inch art piece and drew her inspiration from her South Texas roots.

"I wanted to incorporate the iconic Stripes and Laredo Taco Co. logos in the head dress of the traditional sugar skull," said Rector. "When I think of Stripes, I think of friendly and fun. My inspiration for this piece comes from the cultural influences from living in South Texas."

Rector was given creative freedoms to design her interpretation of the company's first commemorative Día de los Muertos painting.

"We hope our customers will enjoy her interpretation of our brands through our first Día de los Muertos poster," Eduardo Pereda, Stripes Stores marketing vice president said.

Customers interested in a chance to win a Laredo Taco Co. breakfast taco and a limited-edition autographed poster must submit their best Día de los Muertos face painting photo through a comment on the Stripes Facebook page starting October 29.

The company operates more than 645 convenience stores in Texas, New Mexico and Oklahoma, over 580 under the Stripes banner and 47 under the Sac-N-Pac banner. Restaurant service is available in more than 400 of its stores, primarily under the proprietary Laredo Taco Co. brand.

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