Arguably the most surprising finding in the study is that the higher the income, the more likely a person is to eat from a quick-service restaurant (QSR).
Only 31.7% of adults in households at 130% of the federal poverty level or less, which for a family of four would be $31,590, reported eating fast food on any given day. But 36.4% of Americans making 130% to 350% of the federal poverty level ($31,590 to $85,050 for a family of four) eat fast food on any given day. And 42% of those making more than 350% of the federal poverty level eat fast food.
For all the surprise, however, consumers with higher incomes have more money they can use to eat out. And the foodservice industry has spent much of the past decades giving wealthy people reasons to dine out, with concepts such as Shake Shack, Sweetgreen, Chipotle Mexican Grill and Panera Bread, among others, catering to people with higher incomes.