BUFFALO, N.Y. -- Rich’s Foodservice is promoting an expanded range of offerings specifically for convenience stores with the introduction of new premium baked goods. The new gourmet lines of products are made with clean ingredients that are free of artificial ingredients or high fructose corn syrup, the company said.
The new offerings "enable c-stores to compete with quick-serve restaurants," Rich's said in a statement. The company cited 2016 NPD Supply Track data, which showed that the gourmet cookie subsegment is up 14% since 2015. Additionally, Rich's noted 2015 Technomic data revealing that the cookie category is expected to grow at a rate of 3%to 4% in the next several years.
“Consumers are looking for premium products with clean labels. This trend is driving gourmet cookie sales, and we expect the momentum to continue over the next several years,” said Cheri Marchionda, director of sales, convenience, for Rich Products Corp.
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