NAPERVILLE, Ill. -- Clark Brands and Fuelman have launched a program that will allow Fuelman customers to make purchases at the pump at participating Clark branded and credit-card locations. This new program will provide advantages to Clark's licensees and their stores and to Fuelman fleet clients.
The program is being rolled out beginning in December to Clark's branded and credit-card customers throughout its 28-state market area as a tool to help them enhance their business, build loyalty and attract and retain new fleet customers.
Transactions on the Fuelman Card [image-nocss] will travel through the Clark credit-card network; however, acceptance of the Fuelman card is optional and is at each location's discretion.
Fuelman offers marketing signage for participating Clark stores as well as training materials and Quick Reference Guides. Participating Clark locations will also be listed on the Fuelman website as accepting locations.
"We're excited to accept the Fuelman Fleet Card as way to add value for our Licensees and their stores and to help them increase their revenues and store traffic," Karl Goodhouse, Clark's president, said. "Fuelman's local sales team is dedicated to signing up fleet ownersthe more companies carrying Fuelman Cards, the more traffic at Clark locations."
Alex Hart, president of Fuelman, said, "Fuelman is dedicated to expanding our network of accepting providers to give our fleet customers a wide variety of convenient, low-cost, fuel and
maintenance locations for their company vehicles. We are very pleased to now extend to our fleet customers the ability to use their cards at the participating Clark locations."
Naperville, Ill.-based Clark Brands owns the Clark family of brands. The company licenses the Clark gasoline brand and the Four Corners Coffee brand to independent petroleum marketers and retailers. Clark also processes credit-card and payments transactions for independents, all of this in 28 states and the District of Columbia.
Fuelman, a division of FleetCor, Atlanta, is a leading global fleet card issuer.
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