Technology/Services

Drug-Store Chain Launches End-to-End Mobile-Payment Experience

CVS Pay allows customers to pick up prescriptions, earn rewards, check out with one scan

WOONSOCKET, R.I. -- CVS Health has launched CVS Pay, an end-to-end mobile payment solution at CVS Pharmacy. CVS Pay, now part of the CVS Pharmacy mobile app, integrates payment, prescription pickup and the ExtraCare loyalty program in one scan at checkout.

"Over the past year, our digital team has brought to market numerous new digital tools—like CVS Pay—that make shopping at CVS Pharmacy easier and more convenient," said Brian Tilzer, senior vice president and chief digital officer for CVS Health. "We've been excited by the level of customer adoption of these digital solutions, and we will continue our quick pace of innovation and deployment."

Customers can now use their CVS Pharmacy mobile app to streamline their checkout experience at the store, combining multiple steps into one scan. For customers picking up a prescription, CVS Pay offers a private and end-to-end pharmacy experience. Customers will have the ability to refill, manage multiple prescriptions and get alerts when prescriptions are ready, all within the app, and then pick up and pay using a single bar code. Customers can also link their ExtraCare card with CVS Pay, meaning a single scan at checkout will process all ExtraCare deals, earn new rewards and handle payment for the transaction.

To use CVS Pay, customers add any of their credit or debit cards in the CVS Pharmacy app. When they are ready to check out at a CVS store, they'll show the store associate the bar code in their app. (At the drive-thru, they will share their pickup number.) The associate will scan the bar code, ring up the purchases, let the customer choose a payment method from those stored in the app, and then process the payment.

All verifications for prescriptions and payment, such as name, birthdate, signature and PIN, take place directly in the app. Once complete, the customer will receive a confirmation of payment in the app.

CVS Pay is currently available in select markets, including New York, New Jersey, Pennsylvania and Delaware. The company expects to roll it out nationwide later this year. The solution is available on iOS and Android devices and works with all major credit (MasterCard, Visa, Discover, American Express), debit, health savings account and flexible spending account cards.

CVS Pharmacy, the retail division of Woonsocket, R.I.-based CVS Health, has more than 9,600 locations.

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