Food and beverage sales are one of the biggest opportunities for convenience-store operators to grow their businesses. Convenience-store food and beverage sales grew 3.9% in 2015, up from a 2.4% increase the prior year, according to Techonomic. In 2015, food and beverage sales accounted for 34% of total c- store profit contribution and was the largest profit contributor for the segment, beating out bottled beverages (19%) and tobacco (17%). Prepared foods accounted for 65% of revenue, making it the largest portion of the food and beverage category, followed by hot and cold dispensed beverages at 14% and 11%, respectively.
For a fun, innovative way to expand your foodservice sales, maximize profits and excite your customers, look no further than the soft pretzel. In the past four years, soft pretzel menu penetration has climbed 114%, according to Datassential. Pretzel Fillers—filled and topped soft pretzels—are the perfect way to capitalize on this growth and maximize profits. Stuffed with on-trend sweet and savory ingredients, Pretzel Fillers are guaranteed to be a fan-favorite, ready-to-eat snack. These fully baked stuffed soft pretzels have a one-year frozen shelf life and a four-hour hold time in a warmer, delivering great value to operators and customers alike.
Pretzel Fillers are offered in 3.5-ounce and 6.25-ounce varieties, allowing them to be consumed as a snack or portable meal. The full line is supported with newly rebranded point-of-sale materials, including price signs, table tents and flavor tags available to order here. J&J Snack Foods also provides comprehensive branded equipment programs to better serve the operation, increase visibility and drive sales. Click here to contact your regional sales manager to discuss J&J Snack Foods’ equipment program.
With consumers continuing to broaden their definitions of snacks and consume them on more occasions, it is vital to offer quality ready-to-eat foods. According to Technomic, 44% of 18- to 34-year-olds and 22% of people 35 and older are snacking more frequently than they were two years ago. Technomic also states that snacking is most often done on the go and generally occurs while multitasking, making it crucial to offer convenient, quality hand-held snacks. Pretzel Fillers stuffed soft pretzels meet these criteria and are a perfect way to capitalize on c-store trends and improve your foodservice sales and overall profitability.
This post is sponsored by J&J Snack Foods