U.S. Hemp Brokerage Adds ‘Everyman’ CBD Line for C-Stores

Named for real Colorado hemp farmer, products also aimed at natural grocers
CBD chemical structure
Photograph: Shutterstock

BOULDER, Colo. — U.S. Hemp Brokerage (USHB) is rolling out an organic full-spectrum cannabidiol (CBD) product line capturing the rugged individualism of the American working man and woman with John Budd and Jane Budd brands.

USHB is marketing the products in 1,000 convenience stores, with more retail placement lined up in dozens of natural grocery and specialty stores.

The John Budd brand is named for a real Colorado hemp farmer, John Budd, whose family has a legacy of working in mining, ranching and farming in Colorado for 100 years, USHB said. John Budd had a vision to create a superior CBD line rooted in cutting-edge botany and agriculture, the company said. Budd worked to fulfill this vision with his team, developing the John Budd True Spectrum Hemp Line.

The company is rolling out products formulated for men and “priced for the everyday man as well, who doesn’t want to spend $200 for CBD,” said Jeff Cole, founder and managing director of Boulder, Colo.-based U.S. Hemp Brokerage. “This brand is literally for every man. It’s highly efficacious and is ideally suited for daily use at an optimal 60 milligrams per day.”

John Budd products, formulated by USHB, are made from Colorado-sourced certified organic hemp and contain all the nutrients, flavonoids and terpenes found in full-spectrum products, the company said.

The John Budd brand rolls out to c-stores with two powdered, water-soluble high-performance offerings including passionfruit-elderberry and unflavored, as well as a cinnamon-flavored 20 milligram gum three-pack.

Jane Budd products include menstrual and wellness topicals and their own flavors and textures, specifically designed for a woman's palette and body chemistry.

USHB offers retailers products including full-spectrum hemp extracts, dietary supplements and personal care products, and hemp-infused coffees, teas, functional foods and beverages. The company was launched in 2019 by Jeffrey Cole, a hemp industry sales, marketing and communications veteran.

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