Channel: Independents

CSP Magazine
This year, Service Intelligence took advantage of the latest trends in mobile data collection to complete our annual petroleum-convenience store benchmarking study with CSP. Thrilled with the results, we wanted to give you a look at these trends, and some insights into how you can adopt them to measure your performance and drive improvement across your locations.
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Premium Cigarettes: Distributor Data

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Distributor Data: Premium Cigarettes (C-Stores & Travel Plazas)

Calendar year 2013

The No. 1 premium cigarette UPC shipped by McLane in 2013 was the Marlboro Gold Box King. The Marlboro brand made up 60% of premium-cigarette cartons shipped by McLane.

Market Share by UPC  
Cigarette UPC Share of carton sales
Marlboro Gold Box King 12.4%
Marlboro Red Box King 7.3%
Newport Menthol Box King 5.9%
Newport Menthol Box 100 5.2%
Marlboro Special Blend Gold Box King 4.0%
Marlboro Gold Box 100 3.4%
Marlboro Special Blend Gold Box 100 2.8%
Marlboro Red Box 100 2.5%
Marlboro Silver Box King 2.4%
Marlboro Special Blend Red Box King 2.2%
Market Share by Brand  
Brand Share of carton sales
Marlboro 60.0%
Newport 14.4%
Camel 12.9%
Winston 3.5%
Kool 2.0%
American Spirit 1.9%
Parliament 1.7%
Virginia Slims 1.4%
Salem 1.3%
Capri 0.3%
Benson & Hedges 0.3%
Other 0.3%

Source: McLane Co.

McLane Co.
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