Company News

Circle K to Expand Presence in Upstate New York

Retailer signs franchise development agreement for 40 c-stores with hospitality company The Briad Group
circle k
Photograph: Shutterstock

Circle K will more than double its current store count in the state of New York through a new franchise development agreement announced Friday with The Briad Group, a hospitality company with a history of franchise development across the dining and lodging sectors. The Briad Group will open 40 franchised Circle K convenience stores in Upstate New York as part of the agreement.

Alimentation Couche-Tard Inc., which owns the Circle K brand, operates and franchises approximately 30 locations in the Empire State.

“We’re very pleased to partner with The Briad Group to bring Circle K to new communities in New York and look forward to supporting their efforts to make our customers’ lives a little easier,” said Pat Fitzpatrick, vice president of global franchise for Circle K. “Their proven experience as restaurant and hotel operators and intimate knowledge of their guests will make them a tremendous asset for the Circle K brand as we accelerate our growth in the Northeast.”

The development of these new locations is set to begin in early 2025.

“These new store locations will offer enhanced convenience and fueling services to the various New York communities,” said Brad Honigfeld, CEO of The Briad Group. 

The Briad Group, Livingston, New Jersey, manages a portfolio hat includes Wendy’s franchises, as well as Marriott and Hilton hotels. The company operates a range of food and hospitality ventures across the United States. 

  • Alimentation Couche-Tard is No. 2 on CSP’s 2024 Top 202 ranking of U.S. c-store chains by store count.

Laval, Quebec-based Couche-Tard operates in 31 countries and territories, with more than 16,700 stores. Its network includes more than 7,100 stores in the United States, primarily under the Circle K banner, and approximately 2,100 in Canada under the Circle K and Couche-Tard banners.

Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Foodservice

Life Is Tough for Pizza Chains Right Now

Major brands like Domino’s, Papa Johns and Pizza Hut are trading share with independents

Foodservice

Make Dinner a Winner Using Key Ingredients

‘Nobody really owns that dinner daypart when it comes to convenience, and so it would be really cool for the convenience retailers to figure out how to own that’

Foodservice

More Evidence Suggests an Improving Fast-Food Market

Burger King and Popeyes saw improving sales in October behind better promotions; but lower gas prices and easing inflation may also be driving those results

Trending

More from our partners