Bryen Bloomfield has been promoted to center store senior category manager at Love’s Travel Stops & Country Stores.
In his new role, Bloomfield will oversee several center store segments, including snacks, candy, alternative snacks, cakes and pastries, health and beauty, edible and non-edible grocery, paper products and pet care.
“We’re expanding our center store team and adding a new category manager and associate category manager,” Bloomfield told CSP Daily News.“They’ll report up to me and my role will shift to more longer term strategic initiatives within our organization and collaboration with our vendor community.”
Bloomfield, who has been at Oklahoma City-based Love’s for five years, most recently was center store category manager from July 2023 until this month. Prior to that, he was associate category manager from March 2022 to July 2023.
Bloomfield is pictured above (center), accepting his CMOY award at CSP's 2025 Convenience Retailing University event, with Abbey Lewis, vice president of content strategy for CSP, and Krister Hampton, senior manager of industry engagement at Altria.
“We’ve got a lot of momentum on the Love’s grocery team and I’m excited to keep it rolling with an expanded role and team!!” Bloomfield posted on his LinkedIn page.
Prior to Love’s, Bloomfield worked at Sentinel Transportation, Oklahoma City, as a logistics coordinator, according to his LinkedIn profile.
In 2024, Bloomfield was one of CSP’s seven Category Manager of the Year award winners for center store.
- Love’s Travel Stops is No. 15 on CSP’s 2025 Top 202 ranking of U.S. convenience-store chains by store count.
Love’s has more than 660 travel stops and convenience stores in 42 states. At the start of the year, it said it planned to add 20 new travel stops in 2025.
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