Company News

RaceTrac Reenters Alabama

After 15 years, retailer opens new store with plans to expand across state through 2025
Photograph: Shutterstock

GARDENDALE, Ala. — Deepening its roots in the Southeast, RaceTrac Petroleum opened a new convenience store in Gardendale, Ala., in the Birmingham market, on Jan. 13, marking the Georgia-based chain’s reentry into the Alabama market after 15 years.

The company plans to build more stores in Alabama through 2025, it said, including other locations already in the permitting phase in the Irondale, Alabaster, Gadsden, Huntsville and Muscle Shoals areas. The next store, in Oxford, will open in March 2021.

“We are thrilled to bring the full RaceTrac experience back to the central and northern Alabama region,” said Brian Thornton, RaceTrac’s vice president of construction, real estate, engineering, and special projects. “This region is undergoing a true transformation with an influx of new residents and businesses that provide an exciting opportunity for all involved. We believe the region’s population and business growth, specifically in the technology, aerospace and auto-manufacturing sectors, provide a foundation for continued growth for many years to come across the state.”

New RaceTrac locations will offer Grab & Go pizza and sandwiches made in-house; sandwiches, whole and cut fruit and salads, made and delivered fresh daily; the retailer’s Swirl World frozen treat stations offering a variety of ice creams, yogurts and sorbets with 28 toppings; six blends of Crazy Good Coffee with creamers, sweeteners and toppings.; foods including roller-grill favorites like Nathan’s Famous 100% Premium All Beef Hot Dogs, tamales with traditional corn husk wraps and stuffed with seasoned pork and taquitos featuring battered and fried tortillas filled with meats, cheeses and spices.

Each RaceTrac store provides about 90 trade jobs during the construction phase and up to 20 career opportunities, the company said.

With headquarters in Atlanta, family-owned RaceTrac has been serving customers since 1934 and now operates more than 560 convenience stores in Alabama, Georgia, Florida, Louisiana, Mississippi, Texas and Tennessee.

Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Foodservice

Opportunities Abound With Limited-Time Offers

For success, complement existing menu offerings, consider product availability and trends, and more, experts say

Snacks & Candy

How Convenience Stores Can Improve Meat Snack, Jerky Sales

Innovation, creative retailers help spark growth in the snack segment

Technology/Services

C-Stores Headed in the Right Direction With Rewards Programs

Convenience operators are working to catch up to the success of loyalty programs in other industries

Trending

More from our partners