FORT WORTH, Texas — Convenience-store retailer Yesway has created a fundraising campaign, Uvalde Strong, after the tragic mass elementary school shooting in the Texas community. Donations of $1, $5, $10 or larger can be made at Yesway and Allsup’s registers through June.
“Everyone at Yesway is deeply saddened by this senseless tragedy, which hits very close to home, and we feel compelled to support our neighbors in Uvalde,” said Tom Trkla, chairman and CEO of Yesway.
The campaign was created to support the community that lost 19 children and two teachers as a result of the shooting.
“We are committed to donating $25,000 to benefit the families and community members who have been affected by the mass shooting tragedy,” he said. “We ask our Yesway and Allsup’s customers to join us by making donations at our stores. Every generous donation will help us to achieve our goal of raising $50,000 for those whose lives have been irrevocably changed.”
- Yesway is No. 21 in CSP’s Top 40 Update to the 2021 Top 202 ranking of U.S. c-store chains by store count. Watch for the full 2022 Top 202 ranking in the June issue of CSP magazine and in CSP Daily News.
Fort Worth, Texas-based Yesway’s portfolio consists of more than 400 Yesway and Allsup’s c-stores in Texas, New Mexico, South Dakota, Iowa, Kansas, Missouri, Wyoming, Oklahoma and Nebraska.
The company is a multi-branded platform that acquires, transforms and enhances portfolios of convenience stores by leveraging expertise in real estate and technology. The company is an affiliate of Beverly, Mass.-based Brookwood Financial Partners, a real-estate and private-equity investment and asset management company with more than $2.6 billion in holdings. Brookwood Financial Partners LLC formed BW Gas & Convenience Holdings LLC in 2015 and announced its c-store brand, Yesway, in the summer of 2016.
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