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Consumer Trends

Exclusive research: How are consumers changing the c-store retail experience?
Consumer Trends

Foodservice Consumer Opening 2017

 By Aimee Harvey on Oct. 20, 2017

The everyday c-store customer has a new demographic makeup, with evolving wants and needs. Revolutionizing retail foodservice starts with understanding this new consumer, how their preferences are sha...

Consumer Trends

Unique breakfasts

 Oct. 19, 2017

Sixty-seven percent wish c-stores would get more creative and develop unique flavors for handheld breakfast items.Source: Technomic Q2 2016 C-Store MarketBrief; Consumer Brand Metrics

Consumer Trends

Grab-and-go variety

Oct. 19, 2017

Sixty-two percent say c-stores should offer a wider variety of ready-made grab-and-go foods that are kept warm on display.Source: Technomic Q2 2016 C-Store MarketBrief; Consumer Brand Metrics

Consumer Trends

Quality beverages

Oct. 19, 2017

Eighty-nine percent say beverage quality plays a critical role in their decision to patronize a c-store.Source: Technomic 2016 Beverage Consumer Trend Report

Consumer Trends

Skewing younger

Oct. 19, 2017

Seventy-seven percent of 21- to 34-year-olds and 70% of 16- to 20-year-olds are reporting Super Heavy visitation, spanning both Gen Z and millennial consumer bases. It’s time to tune into the ty...

Consumer Trends

Higher income

Oct. 19, 2017

Heavy users reflect a wider range of income levels than expected: Sixty-six percent of survey respondents in the income bracket of $100,000 or more say they visit c-stores at least once a week—n...

Consumer Trends

Beverage quality

Oct. 19, 2017

When Technomic polled consumers on their perceptions of convenience stores vs. quick-service restaurants (QSRs), the result was a mixed bag. C-stores won on coffee quality: Forty-six percent of retail...

Consumer Trends

Cleanliness

Oct. 19, 2017

Creating a lure that not only gets customers in the door but also keeps them coming back means keying into what they expect from a c-store foodservice experience, and understanding what drives their d...

Consumer Trends

Convenient location

Oct. 19, 2017

Sixty-seven percent say a convenient location—near home or work—guides their decision of where to purchase a c-store meal.Source: Technomic Q3 2016 C-Store MarketBrief; Consumer Brand Metr...

Consumer Trends

Technology perks

Oct. 19, 2017

Fifty-one percent would use a c-store’s mobile app to order food if such technology were available at more stores.Source: Technomic Q1 2017 C-Store MarketBrief; Consumer Brand Metrics

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