CHICAGO -- There’s hungry, there’s hangry and now QuickChek Corp. is proposing a whole other classification of stomach rumbling to suit consumers’ changing dining habits. Yes, “fungry” is when guests don’t need a whole meal but want something small and fun, according to the retailer’s website.
The Whitehouse Station, N.J.-based convenience-store chain offers a customer testimonial from a man named Derek to help further define the term: “My wife and I were on our way home and were hungry for something small. We ordered your Ham and Cheese Pretzel Melt and fell in love; it was delicious! Now we go out of our way to find a QuickChek just so we can grab another order. We’re hooked!”
Derek and his wife aren’t alone. Seventy percent of c-store consumers purchase foodservice snacks at least once a month, which is a 3% jump from 2015, according to Technomic’s Retailer Meal Solutions Consumer Trend Report.
Check out how c-stores are slinging snacks ...