Foodservice

Cumberland Farms Relaunches Fall Menu Items

Includes donuts, muffins and hot pretzels
stuffed pretzels
Photograph courtesy of Cumberland Farms

WESTBOROUGH, Mass. — Convenience-store retailer Cumberland Farms has relaunched a variety of fall-themed menu items to kick off the season.

Available now through December across the brand’s retail locations throughout the Northeast and Florida, items include sugar-coated Apple Cider Donuts available for $1.19; Pumpkin Muffins for $1.79; and Pumpkin-filled hot Pretzels for $2.39.

“The return of the fall season brings crisp air, comfy clothes and, of course, our favorite fall menu items,” the company said.

Cumberland Farms has been enhancing its foodservice program recently. In May, the company launched curbside pickup services at its new-concept stores in Massachusetts as a safe shopping method during the COVID-19 pandemic. In August, Cumberland Farms opened its first Farmhouse Fresh To Go restaurant concept inside a convenience store in Westborough, Mass. Inspired by a traditional European bakery-cafe, the concept offers freshly made sandwiches, bakery products and specialty coffee. Cumberland Farms plans to expand the concept by the end of the year to several locations across New England.

Blackburn, U.K.-based EG Group acquired Cumberland Farms and its nearly 660 c-stores in the Northeast and Florida in 2019. EG America LLC is No. 5 on CSP's 2020 Top 202 ranking of c-store chains by number of retail outlets.

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