Foodservice

Shock Inks Deal With S. Abraham & Sons

Hyper-caffeinated coffee, RTD lattes and mochas now available in Midwest

NEW YORK -- Shock Coffee, a hyper-caffeinated coffee with more than 50% more caffeine than other coffees, announced today that it has joined with major wholesaler S. Abraham & Sons Inc. for convenience stores in the Midwest. Now local consumers can purchase Shock Coffee's Hyper-Caffeinated hot coffee and Shock-a-cino, as well as ready-to-drink (RTD) Triple Lattes and Mochas, in Michigan, Indiana, Ohio, Illinois, Wisconsin, Minnesota and Kentucky.

S. Abraham & Sons is a wholesale distributor specializing in the food industry, servicing retail [image-nocss] stores throughout the Midwest. The company distributes name-brand groceries, health and beauty aids, snacks, store supplies, tobacco and most recently, Shock Coffee.

Comprised of all-natural, high-quality beans selected for taste and caffeine content, Shock Coffee is currently distributed in more than 8,000 stores in all 50 states.

I recently attended the SAS tradeshow in Grand Rapids [Mich.] and was very impressed, said Shock Coffee founder and president Jeffrey Rosen, who calls his product the pioneer of the hyper-caffeinated coffee market. I'm convinced that partnering with SAS, a family-owned company, will help Shock Coffee further its presence in the Midwest. I believe SAS sees the advantage of promoting Shock Coffee, an already nationally recognized brand.

Want breaking news at your fingertips?

Get today’s need-to-know convenience industry intelligence. Sign up to receive texts from CSP on news and insights that matter to your brand.

Trending

More from our partners