Foodservice

Springtime at 7-Eleven: LTO Coffees, Slurpees

Flavors include lavender syrup for java and an acai-blueberry-pomegranate blend
7-Eleven springtime beverage lineup
Photograph courtesy of 7-Eleven

IRVING, Texas — 7-Eleven has new seasonal beverages for spring, from delicately floral and sweet-yet-salty coffee drinks to fruit-flavored Slurpees. These limited-time offers are available at participating 7-Eleven, Speedway and Stripes stores.

Two additions to the convenience-store chain’s coffee bar are:

  • Salted Caramel Coffee: This coffee, which uses light-roasted, 100% Arabica beans, has a hint of saltiness mixed with rich, buttery caramel flavor.
  • Lavender syrup: This sweet new syrup offers subtle sophistication, 7-Eleven said. To craft a Lavender Honeybee Buzz for $1, customers can choose an iced coffee and add two pumps of lavender syrup and one pump of honey-flavored syrup and top it with their favorite dairy or non-dairy creamer.

7-Eleven is No. 1 on CSP’s 2022 Top 40 Update to the 2021 Top 202 ranking of U.S. c-store chains by store count. Watch for the full 2022 Top 202 ranking in the June issue ofCSP magazine and in CSP Daily News.

7-Eleven also has introduced three new Slurpee flavors:

  • Brisk Blood Orange: This brightly colored Slurpee comes from a combination of Brisk Iced Tea and a Slurpee along with the intense flavor of blood orange. The result is a bold flavor that sends a refreshing kick to the senses, the company said.
  • vitaminwater XXX: acai-blueberry-pomegranate: Packed with acai-blueberry-pomegranate flavor, this flavor is a source of vitamins B3, B6 and B12.
  • Mango Lemonade: This blend of mango flavor and tart lemonade creates a revitalizing taste, said the company.

“7-Eleven customers are all about trying new things, and our all-new seasonal beverage lineup is a fun way of giving them the variety they're looking for,” said Jacob Barnes, 7-Eleven proprietary beverages senior product director. “From fruity $1 small Slurpee drinks to fresh coffee with a great taste and value, 7-Eleven, Speedway and Stripes customers have one tasty spring ahead of them.”

For a limited time only through 7Rewards, the loyalty program found in the 7-Eleven app, members can enjoy two small Slurpee drinks during the weekend (Friday through Sunday) for the price of one with a buy one, get one deal.

Irving, Texas-based 7-Eleven operates, franchises or licenses more than 77,700 stores in 19 countries and regions, including about 13,000 in the United States, including approximately 9,500 under the 7-Eleven banner, around 3,800 under the Speedway banner and about 500 under the Stripes flag, as well as the Laredo Taco Company and Raise the Roost Chicken and Biscuits brands.

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