Foodservice

Steal This Foodservice Idea: Get value offerings on your menu

7-Eleven launches Craveables menu, which includes 5-piece bone-in wings for $5
7-Eleven is among the many companies offering deals this summer.
7-Eleven is among the many companies offering deals this summer. | Shutterstock

7-Eleven earlier this month announced a Craveables Value Menu, going up against fast-food chains also looking to win over consumers with low prices.

The Irving, Texas-based convenience-store chain’s value offerings include: three for $3 Taquitos and roller grill items such as a Buffalo Chicken Roller or Pork Egg Roll; five-piece Bone-In Wings for $5 (available in Buffalo, Spicy Breaded, Roasted or Spicy Sweet Chili flavors); and Classic Glazed Donuts for $1, which the retailer is billing as “the perfect way to follow up a savory snack.”

With elevated prices as the backdrop, value messaging already has been out in full force in recent weeks from both convenience stores and restaurants.

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