Steal This Idea: Partner With Health Pros on Better Menu

TravelCenters of America rolls out healthier offerings with help from Cleveland Clinic
Young girl with fresh vegetables and fruits
Image: Shutterstock

CHICAGO  New menus at TravelCenters of America’s Country Pride and Iron Skillet full-service restaurants include healthier food options and snacks. The program, in partnership with the Cleveland Clinic, identifies better-for-you options recommended by the clinic with a heart icon.

The second phase of the program expands to convenience stores in 2023.

“The early feedback from our guests has been very favorable,” said Tina Arundel, senior director, communications, at Westlake, Ohio-based TravelCenters of America. “They are commenting that it shows that TravelCenters of America cares about professional drivers’ health by working to provide them with healthy dining options.”

In formulating the healthier options, TA used Cleveland Clinic’s expertise and the federal government’s Dietary Guidelines for Americans 2020-2025. “This criteria is based on a thorough scientific review of current nutrition science data,” TA said.

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