Fort Worth, Texas-based Yesway is kicking off the summer with Summer Sips, a promotion running through July 1 at Yesway and Allsup’s convenience stores.
“The campaign is designed to ‘own the Channel of Thirst,’ and features unbeatable offers, exciting product launches and fuel savings,” said Tom Trkla, chairman and CEO of Yesway. “We’re delivering the best deals of the year to help our customers fuel up, cool down and save more all summer long.”
Promotions include the launch of a new product, the Buffalo Chicken Burrito. Customers can save $1 when they buy it with any Honcho beverage. In addition, there’s a buy-two-get-one-free deal on 16-ounce Rockstar Energy drinks, plus 15 cents off per gallon in fuel rewards.
- Yesway is No. 19 on CSP’s 2025 Top 40 Update to the 2024 Top 202 ranking of U.S. c-store chains by store count. Watch for the full 2025 Top 202 ranking in the June issue of CSP magazine and in CSP Daily News.
The company, which added four new-to-industry Allsup’s locations in 2025’s first quarter, also has a partnership with Operation Homefront. For every BodyArmor beverage or Yesway/Allsup’s private-label salty snack purchased, 15 cents will be donated to Operation Homefront, which supports military families nationwide.
Snack specials include two for $5 on all Hostess products through June 30. Also, there’s buy one Oreo Cookies and Cakesters (king size), get one for $1 through June 30.
Fuel
Yesway/Allsup’s also is offering savings on fuel via its Stack & Save fuel rewards:
- Buy two 16-ounce Rockstar beverages and get one free plus 15 cents off per gallon
- Buy two Mountain Dew 1-liters bottles and save 20 cents per gallon
- Buy three Red Bull 8.4-ounce cans for $6 and save 10 cents per gallon
- Buy two Dr Pepper and save 5 cents per gallon
- Buy $25 in select gift cards and get 10 cents off per gallon plus 500 bonus Smiles
In addition, dozens of other beverage combos earn stackable fuel discounts.
There is a limit of 30 gallons on the fuel redemption and one vehicle per transaction.
From breakfast burritos and Tallsups (32-ounce fountain drinks) to Yesway-branded snacks, the Summer Sips program also includes exclusive combo deals, member pricing and sweepstakes entries.
Customers can earn and redeem Smiles loyalty points in-store or through the Yesway and Allsup’s Rewards apps. The complete list of promotions is on the company’s website and Yesway or Allsup’s app.
Yesway has 443 stores in Texas, New Mexico, South Dakota, Iowa, Kansas, Missouri, Wyoming, Oklahoma and Nebraska. Its stores are mostly branded Yesway or Allsup’s, which it acquired in November 2019.
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