What’s in That Fishbowl? On April 29, It Could Be a Slurpee

Bring Your Own Cup Day returns to 7-Eleven; Fanta Dragon Fruit Zero Sugar is new LTO flavor
Bring Your Own Cup Day Returns to 7-Eleven April 29
Photograph courtesy of 7-Eleven

What to do with that mason jar, football helmet, fishbowl, pie tin or other container that doesn’t leak?

Customers can bring it to a 7-Eleven, Speedway or Stripes convenience store on Saturday, April 29, for Bring Your Own Cup Day and fill it with their favorite Slurpee for $1.99.

To participate, the Irving, Texas-based company is telling customers to: 

  • Make sure the cup is safe for food and clean.
  • Ensure the cup can fit upright in the 10-inch hole in the in-store display to ensure it can fit under the Slurpee drink dispenser.
  • Confirm the cup is watertight.

“We love seeing customers enjoy our products in fun ways, especially when it comes to our beloved, iconic Slurpee drink,” said Ben Boulden, 7-Eleven director of proprietary beverages. “From cowboy boot to fishbowl, the more creative the cup, the better. We can’t wait to see what our customers come up with this year.”

The Bring Your Own Cup Day promotion is limited to one cup per customer. For those who forget their container at home, 7-Eleven is offering $1 small Slurpee drinks via the 7Now delivery app.

7-Eleven also is unveiling a new, limited-time-only (LTO) flavor, Fanta Dragon Fruit Zero Sugar, a sweet, zero-sugar treat with a blend of kiwi, pear and watermelon flavors.

7-Eleven Inc. operates, franchises or licenses more than 13,000 7-Eleven convenience stores in the United States and Canada. In addition, it operates and franchises SpeedwayStripesLaredo Taco Company and Raise the Roost Chicken and Biscuits locations.

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