During power outages, demand for diesel generator fuel spikes while access to supply shrinks, since fueling terminals require electric power to actually pump fuel. Atlas solves this problem by having [image-nocss] emergency generators power its fueling locations as well as by storing large quantities of fuel at its southeastern Michigan locations. Coupled with 24/7/365 operations and dozens of trucks and drivers, this high level of access to fuel supply allows Atlas' Generator Assurance Plan to offer a money-back guarantee to its subscribers.
"We know how much businesses worry about being able to operate and to serve their customers during outages," said Bob Kenyon, vice president of sales and operations at Atlas Oil. "With the Generator Assurance Plan, our goal is to give customers the confidence and peace of mind that comes from knowing that they'll be available to serve their customers. And we're so confident in our ability to provide fuel in emergency situations, that we're willing to back it up with a money-back guarantee."
The Generator Assurance Plan operates as a subscription service whereby customers can customize the amount of fuel allocated per power outage and the number of service days required. Scheduled sampling and testing of fuel in generator storage tanks is included as a value-added service in the plan. This testing helps ensure fuel quality as diesel fuel in long-term storage can sometimes foul a generator's fuel system if not properly maintained, causing operational failures.
Atlas Oil is a national petroleum products distributor and services provider that meets the fuel and service needs of businesses, municipalities and governments in 20 states and Ontario, Canada. Atlas Oil also meets the retail fuel needs of nearly 400 gas stations throughout Illinois, Indiana, Michigan and Ohio. Headquartered in Taylor, Mich., the company maintains operational centers in Indiana, Texas and Ohio.
Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.