In 2009, Michigan ranked in the Top 10 list for states with the most power outages, according to the company. During such power outages, demand for diesel generator fuel spikes while access to supply shrinks because fueling terminals require electric power to actually pump fuel. Atlas helps with this problem by having emergency generators power its fueling locations, [image-nocss] as well as by storing strategic reserve fuel at proprietary tanks throughout the Midwest.
Customers subscribing to the Generator Assurance Plan are automatically placed in a priority position for delivery that includes a money-back guarantee.
"With 125 hours of power outages in Michigan last year, businesses worry about their ability to remain open and able to serve customers," said Bob Kenyon, vice president of sales and operations at Atlas Oil. "With the Generator Assurance Plan, we give customers the confidence and peace of mind that comes from knowing they will have emergency generator fuel when they need it most."
The Generator Assurance Plan operates as a subscription service whereby customers can customize the amount of fuel allocated per power outage and the number of service days required. Scheduled sampling and testing of fuel in generator storage tanks is included to ensure fuel quality. Diesel fuel in long-term storage can degrade or become contaminated with water, which can cause equipment failures when left unmonitored and untreated.
Atlas Oil Co., Taylor, Mich., is a national petroleum products distributor and services provider. The company meets the fuel and service needs of businesses, municipalities and governments in 20 states and Ontario, Canada. Atlas Oil also meets the retail fuel needs of nearly 400 gasoline service stations throughout Illinois, Indiana, Michigan and Ohio.
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