MILWAUKEE -- After a quick trial at four locations, Quick Fuel, a division of Milwaukee-based Jacobus Energy, has selected PriceAdvantage fuel pricing software for its 55 automated fueling stations.
The company's automated fueling stations are located along major highways and trucking routes throughout the Midwest and southern United States. At a Quick Fuel station, customers can drive in, fuel a large tractor trailer, and get back in the road in eight minutes or less, it said.
"Quick Fuel is all about speed: the speed at which their customers can fill their tanks and the speed with which they can pay. PriceAdvantage will provide the Quick Fuel pricing team even more speed, accuracy, and ease when establishing and posting new fuel prices--allowing them to keep their focus on customer service and delivery times," said Chip Stadjuhar, president and CEO of Skyline Products.
PriceAdvantage will replace Quick Fuel's current systems for managing pricing implementation, design and structure. By using one system, Quick Fuel will realize back office efficiencies, reduce redundancies, and eliminate human error. PriceAdvantage integrates with Quick Fuel's IT systems to automate price changes based on their unique pricing business rules and pricing strategy. PriceAdvantage is one of a series of technology initiatives that have been implemented to enhance Quick Fuel customers' fueling experience.
"After a quick trial at four locations, we knew that the PriceAdvantage software and team were the right choice. We are confident that the software will help us eliminate manual processes and errors--and will ultimately help us increase profits," said Josh Tippin, director of automated fueling stations for Quick Fuel.
A division of Colorado Springs, Colo.-based Skyline Products Inc., PriceAdvantage helps dealer and company-owned convenience stores make fuel pricing decisions by combining performance and competitive analysis with local-area knowledge. PriceAdvantage offers an end-to-end fuel price change execution software solution that automates the entire fuel pricing process from collecting competitive information, to performing analysis for best price determination, to executing rapid speed-to-the-street price changes with price change confirmation feedback.
Customers include CST Brands, BJs, Rutter's, Flyers Energy, Parker's and more.
From its start in 1919, Quick Fuel has grown to become one of the premier petroleum marketers in the U.S. The company is now headquartered in Milwaukee, WI, and operates a fleet of nearly 250 trucks, maintains offices and other facilities in 19 states, with approximately 400 employees.
Quick Fuel fueling solutions include mobile refueling, fully automated fueling stations, wholesale fuel deliveries and risk management programs. The company offers seasonally blended fuels and diesel exhaust fluid (DEF). Customers have access to QuickNet, an online customer portal that allows them to add and shut off fuel cards, change unit information, check pricing and run fueling reports.
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