Sound Payments, Freedom Electronics Launch EMV Retrofit Kits

Product designed for smaller c-store chains
convenience store fuel dispenser EMV
Photograph: Shutterstock

JACKSONVILLE, Fla. Sound Payments Petro Solutions and Freedom Electronics are providing Easy Pump kits using the Sound Easy Pump technology, making EMV at the pump simpler to achieve.

Sound Easy Pump is a semi-integrated secure retrofit kit that can enable EMV (Europay, Mastercard, Visa) acceptance and security at the pump in a couple of hours or fewer. It supports contactless via card tap or NFC, QR code scanning, PIN on-glass, remote-key injection, magnetic stripe reader and EMV chip and PIN. Sound Easy Pump is Visa Ready certified for tap to pay.

The Freedom Easy Pump kits, powered by Sound Payments, has UL1238 approved retrofit kits for Advantage, Encore 300, Encore 500, Encore 500S, Encore 700S, Vista and Ovation-1 models. All systems include contactless payment as a standard feature.

“Freedom is excited to team up with Sound Payments to bring a better value EMV solution to small c-store owners,” said Bob Shepard, vice president of product marketing for Freedom Electronics. “Too often, the only option presented to them is to buy a new dispenser or an expensive retrofit kit. Owners want a retrofit to economically install on their 7 to 15 year-old pump so that they can maximize the return on their investment.”

The devices are pre-configured and ready to go. Kits can come with or without a printer.

“Freedom’s kit makes it easy for anyone to install by replacing a panel and easily hooking up electricity, making EMV at the pump simple,” said Bill Pittman, senior vice president of Petro Solutions. “Stations continue to cite price as a top reason for delaying upgrading, but we provide a cost-effective solution while not skimping on features such as contactless technology.”

With the April liability shift date to enable EMV at the pump approaching, the Easy Pump kits provide a more affordable alternative to purchasing a new pump to enable EMV.

For more than 20 years, Kennesaw, Ga.-based Freedom Electronics has been a source for new and rebuilt fuel dispenser, point-of-sale (POS) and Automatic Tank Gauge spare parts.

Sound Payments, Jacksonville, Fla., creates simplified products in the payments and petroleum industries. Petro Solutions provides technology for the petroleum industry, including the Sound Easy Pump, which enables stations to install a retrofit at the pump for EMV.

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