SALT LAKE CITY -- Overstock.com Inc. has announced its online Farmers Market store has partnered with local farmers across the United States to provide fresh-grown foods and consumer packaged goods (CPG) usually found in grocery and convenience stores to consumers across ZIP codes in 35 states.
This means that nearly half of Americans currently have access to this continuously expanding service.
Most of the farms on Overstock.com's Farmers Market deliver fresh produce directly to the community residents' front doors; however, Overstock's newest fresh-food partner, Front Door Farms, hand packs every order to arrive regionally in two to three days from harvest by UPS delivery. Located in Salinas, Calif., Front Door Farms reaches homes in California, Oregon, Washington, Idaho, Wyoming, Nevada, Utah and Arizona. Front Door Farms' produce does not spend more than two days on a truck.
"We chose Front Door Farms because it works with local farmers to harvest fruits and vegetables that are fresh and nutritious," said Overstock.com CEO Patrick M. Byrne. "Our goal is to deliver fresh produce the way farmers grow it, as opposed to the food-like substances delivered through this nation's agribusiness supply chains."
In addition to the local fruits and vegetables, Overstock.com's Farmers Market also offers a variety of fresh meats, seafood, dairy, eggs, baked goods, confections, as well as pantry and do-it-yourself supplies.
To educate the customers about the food they are purchasing, the service provides biographies of the farmer or specialty food purveyor, along with a look into their production processes. Links to recipes, food ideas and seasonal produce guides are also available on Overstock.com's Farmers Market.
Suppliers can sell on Overstock.com with no upfront costs, instead choosing a program that allows them to get their products online with minimal changes to their existing procedures.
Overstock.com Inc. is an online retailer based in Salt Lake City, Utah, that sells a broad range of products at low prices including furniture, rugs, bedding, electronics, clothing and jewelry. Worldstock.com is dedicated to selling artisan-crafted products from around the world. Main Street Revolution supports small businesses by providing them a national customer base. Overstock has additional community-focused initiatives such as a Farmers Market and pet adoptions.
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