S. Abraham & Sons Inc. (SAS), a subsidiary of Imperial Trading Co., will host its 39th Annual Vendor Exhibit & Trade Show from Feb. 20 to Feb. 21 at DeVos Place in Grand Rapids, Michigan. The show’s theme is “It’s a Beach Party With Epic Waves of High Profits.”
SAS has added 11 new manufacturers, 660 new items and 247 manufacturers representing 165 booths to its trade show this year, the Grand Rapids-based convenience-store distributor said.
A special feature in the SAS Beach Market and Café is Electronic Shelf Labels (ESL), Digital POS and Menu Boards. It will feature the newest technology of shelf pushers with adjustable tension springs to enhance the display of product on the shelves.
A product new to SAS is Bright Sky loaded waffles, an alternative to breads and biscuits for breakfast. Deli Express introduces three new hot sandwich items—BBQ Pulled Pork, Roast Beef and Cheese and Cuban. Cherry Limeade and Strawberry Watermelon non-dairy frozen energy drinks have been added to the Frazil lineup. And the Dirty Soda craze is represented with Coffee-mate Dirty Soda portion control cups.
Imperial Trading and SAS provide marketing, distribution and technology solutions to convenience retailers. Their service area extends from the U.S. and Canadian border to the Gulf of Mexico, reaching more than 5,000 retail locations. They have seven distribution centers servicing 22 states, with headquarters in Elmwood, Louisiana.
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