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Rutter’s Customers Customize Community

Regional convenience-store retailer donates $75,000 to three local charities

YORK, Pa. -- Rutter's has selected three charities to each receive $25,000 from the convenience-store chain’s new "Vote With Your Dollars" philanthropic program.

Rutter's charities Make a Wish Red Cross York County Food Bank

Rutter's recently announced the new corporate giving program that enabled customers to use technology and the Rutter's Rewards loyalty program to help select local charities to receive financial support.

The winners of this years' Vote With Your Dollars campaign include Make a Wish Foundation, York County Food Bank and Red Cross; all three will receive $25,000 each.

  • Make-A-Wish Greater Pennsylvania and West Virginia, will be using their donation to grant five wishes to children in our community with a life-threatening medical condition. 
  • The York County Food Bank has proposed the renovation of a donated larger building to be used for increased storage space, nutritional education, and the elimination of food waste.
  • The American Red Cross has chosen to use its donation for the Home Fire Relief program that saves lives, reduces injuries and cuts down on needless losses from home fires in Central Pennsylvania.

"Rutter's is excited to support these charities as we are always looking for ways to give back to the communities we serve. By choosing local nonprofit organizations, community members will be able to see the positive outcomes from the donations. We would like to thank our customers for taking the initiative by selecting the charities they wished to support," said Derek Gaskins, Rutter's chief customer officer.

The Vote With Your Dollars Program uses the technology of Rutter's mobile app, website and loyalty program so customers could support the organization that appealed to them. Customers could login to their Rutter's Rewards account via computer or mobile to choose from a list of charities they wished to support. Every dollar spent at the pumps or inside any Rutter's store with a registered Rutter's Rewards card or VIP credential counted as a vote towards the customers' selected charity.

Since 2005, Rutter's Children's Charities has donated more than $5 million to support charities in the local communities it serves. Now under the third generation of family leadership, Rutter's operates 60 convenience stores throughout central Pennsylvania and a dairy business serving the Mid-Atlantic region.

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