EL DORADO, Ark. -- In addition to how the company is weathering the summer rise in gasoline prices and seeing upbeat numbers for merchandise sales, officials speaking on Murphy USA Inc.’s second-quarter earnings call expressed a high degree of optimism over a loyalty pilot underway at about 200 stores in northern Texas and Tennessee.
Since the pilot began June 1, Andrew Clyde, president and CEO for Murphy USA, said about 1 million customers have registered. “Six percent of the state of Tennessee has signed up,” he said during the Aug. 1 call. “We know that it’s a platform that works, that our great sales associates can sell it and our customers want it. The key is to create value from it.”
Clyde said the next step is to explore ways to influence customer behavior.
In his overall update for the quarter, he said the company had a net income of $51.8 million in second-quarter 2018 compared to a net income of $55.5 million during the same period in 2017.
He also said the company opened six new stores and reopened nine raze-and-rebuild sites in the second quarter and construction was ongoing at 37 locations, including 17 raze-and-rebuild sites.
In addition to the loyalty program, Clyde framed the call around three additional themes, elaborating on all four. Here are his comments …