Editor's Note: On the heels of Amazon opening its cashierless convenience store, Amazon Go, to the public in Seattle, CSP Technology Editor Jackson Lewis flew to the West Coast to experience the new store and get a glimpse of what could be the future of retailing. Here's his report.
SEATTLE -- After visiting Amazon Go, the recently opened smart convenience store, there is no doubt in my mind that this is the future of physical shopping. Everything is so clean, easy and direct that it doesn’t even feel like shopping. It’s dizzyingly simple.
The same could be said for AmazonFresh Pickup, the e-retailer’s online grocery pickup service. Grocery shopping is normally an hourlong affair, at least, but Amazon’s pickup service takes care of all of the guesswork. Had I not taken a couple of minutes to take pictures, I would have been in and out of the drive-in service within two minutes.
While in Seattle, I also visited the cashless Starbucks downtown. What struck me most about this location is the normalcy of it all. I spent more than four hours sitting in view of the register and chatting with the customers and staff. No one balked at being restricted to cashless payment options. There were no delays, and the only detail separating this Starbucks from others was a sign or two explaining why the location does not accept cash.
Click through for more information and impressions from my cashless day in Seattle …