Technology/Services

Unitec 'Starts' C-Start

Car wash technology designed for convenience, petroleum operators with loyalty programs

ELKRIDGE, Md. -- Unitec has launched C-Start, a new car wash payment entry system, designed to simplify and automate the transaction process for car wash customers and site owners alike. The new "cashless" unit accommodates convenience store and petroleum marketing operators who wish to collect payment through credit card or wash codes, while implementing comprehensive customer loyalty and marketing programs.

C-Start features an ergonomic 12-inch touchscreen user interface that is easy to understand and operate, with wash and pricing options presented on a single screen, the company said. The system's marketing capabilities, including customizable promotions, video advertisements, coupons and the availability of loyalty, prepaid, fleet and subscription accounts are designed to help car wash owners grow their business and maximize revenues.

C-Start's remote access tools allow site owners to monitor daily activity, be notified of system alerts and generate reports from offsite locations.

"C-Start offers a win-win for site owners and car wash customers. It is designed to accommodate the business owner who wants to streamline payment processes, and the car wash user who prefers a cleaner, easier-to-use system that can be managed through a simple swipe of their credit card or input of a code," said Richard Carpenter, director of product development for Unitec. "This unit offers a solution for those who would rather not handle and manage cash."

Elkridge, Md.-based Unitec develops, designs and manufactures reliable, innovative point-of-sale (POS) entry systems for the car wash industry. In addition to selling complete systems, system components and parts, we develop custom applications for high-volume resellers and retailers, providing owners of automated car wash facilities the right equipment, tools and marketing opportunities to increase revenues while improving customer loyalty. Unitec produces systems from simple swipe-and-go credit card terminals to web-enabled and video-capable touchscreen kiosks. It offers freestanding, customer-activated products that integrate with all types of car wash control technologies.

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