The Spinx Co. Inc.

In addition to its strong emphasis on freshly prepared foods, Spinx stores have a competitive advantage that comes from serving the community by sponsoring various events throughout the year.

Based in Greenville, S.C., with locations throughout the state, the Spinx chain has grown significantly from its single location in 1972 to a statewide presence. Started by former Shell employee Stewart Spinks, Spinks expanded his home-heating-oil company and gas station into a chain of convenience stores. Foodservice is a major focus for the chain. Every new store has a commercial kitchen that allows employees to prepare everything from egg biscuits to fried chicken. The chain's Fresh on the Go menu includes fresh produce, daily-made sandwiches, wraps and salads, as well as fruit, veggie and yogurt cups. From a technology perspective, Spinx offers a mobile app with real-time Spinx fuel prices. App users can manage their Spinx Xtras loyalty card, redeem gas discount rewards at the pump and pay for purchases at the store via mobile payment. Stewart Spinx and his son Steve, CEO of the company, retain leadership of Spinx.

Source: Convenience Digital Resource Library, Technomic