Abbie Westra
Articles by
Abbie Westra
Page 14The Category Management Playbook
The Convenience Store Products Category Management Playbook organizes category-management tools into 10 key areas to standardize processes and identify gaps in information.
The Retail Red Carpet
Awards season in Hollywood has come and gone, and now it’s time for our own.
Whether you’re making them to order, selling them from a grab-and-go cooler, using a commissary or leaning on suppliers for product development, salads are polarizing, pricy and extremely perishable. Carefully consider flavor trends, food costs, customer demographics and execution to ensure a fresh, safe and appetizing offering.
It’s noon, and I’ve already eaten two bars today. I grabbed a Luna fiber bar from an airport kiosk on the way to a 6 a.m. plane, and I swiped a Nature Valley protein bar from the CSP kitchen an hour before lunch. I have a few other bars packed in my suitcase from my pantry at home—a gluten-free bar from my husband’s stash, and a dark-chocolate-something-or-other that was floating around on the shelves for a late-day indulgence.