bp has expanded its epic goods private label brand by partnering with Castrol, a subsidiary of bp based in Wayne, New Jersey, to offer a line of motor oils at bp’s convenience-store chains—ampm, Thorntons and TravelCenters of America.
The private label line will also offer more than 50 in-store products, such as gummy candies, chocolates, salty snacks, packaged beverages and more.
- bp is No. 5 on CSP’s 2025 Top 40 Update to the 2024 Top 202 ranking of U.S. c-store chains by store count. Watch for the full 2025 Top 202 ranking in the June issue of CSP magazine and in CSP Daily News.
bp, Chicago, introduced epic goods to the market in 2024 and is now offerings more products in additional categories.
“We are excited to build on the rollout of epic goods that began last year,” said Lisa Blalock, president of bp U.S. convenience and mobility. “epic goods is a distinct and exclusive brand featuring a range of high-quality, unique products that can only be found at our retail locations, across ampm, Thorntons and TravelCenters of America. We are focused on introducing new and unique products that taste great, meet our guests’ everyday needs and give them another reason to visit our stores.”
Global energy company bp, which has U.S. headquarters in Chicago, owns TravelCenters of America and convenience-store brands ampm and Thorntons in the United States.
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