Snacks & Candy

Hostess Bouncers: A New Take on Twinkies, Ding Dongs, Donettes

Brand launches snacks in bite-size format
Hostess Bouncers
Photograph courtesy of Hostess

LENEXA, Kan. — Hostess Brands is launching its Twinkies, Ding Dongs and Donettes snacks in a new format—Bouncers. The new Bouncers are bite-sized snack cakes with creamy fillings.

“Consumers increasingly are looking for snackable, poppable, shareable treats that offer a sweet reward without the mess, and that's exactly what Hostess Bouncers deliver,” said Christopher Balach, general manager of Lenexa, Kan.-based Hostess Brands. “We're excited to roll out mini variations of some of our most-loved creations as the perfect sweet surprises in any lunch box.”

Hostess Bouncers are available in three flavors:

  • The Glazed Twinkies Bouncers are baked with real vanilla and feature a creamy filling inside a lightly glazed golden cake.
  • The Glazed Chocolate Ding Dongs Bouncers are made with real cocoa and feature a lightly glazed chocolate cake filled with a creamy filling.
  • The Cinnamon Donettes Bouncers are baked with real cinnamon and feature a sweet filling inside a glazed cake donut hole.

Each box contains five separate pouches that contain three Bouncers per pouch.

Snack company Hostess Brands LLC produces a variety of treats, including Twinkies, CupCakes, Donettes, Ding Dongs, Zingers and more.

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