Snacks & Candy

Lance is 'Snacking Horse'

Appointed "low" bidder for Archway, Mother's assets

CHARLOTTE, N.C. -- Lance Inc. said that it has obtained approval from the U.S. Bankruptcy Court for the District of Delaware to be the "stalking horse" bidder for the primary assets of snack food companies Archway Cookies LLC and Mother's Cake & Cookie Co. Lance was approved as the bidder in connection with the bankruptcy court's approval of auction procedures for the sale of the assets.

Lance bid $30 million for the combined primary assets of Archway and Mother's, and plans to use available liquidity under its current credit facilities to fund the acquisition. Under [image-nocss] the court-approved auction procedures, Lance's bids are subject to the submission of "higher and better bids." Any competing bids must be submitted by the last week of November 2008. In the event competing bids are received, an auction will be held during the first week of December 2008. The bankruptcy court will conduct a hearing for final approval of the sale in early December 2008.

Archway, founded in the 1930s, is one of the nation's top producers of branded cookies, with highly recognizable brands that can be found in grocery stores and mass merchants throughout many parts of the country. It operates one bakery in Ashland, Ohio, where it produces many of its national products. Mother's owns a number of additional cookie brands, which are primarily sold throughout the western United States.

Lance, headquartered in Charlotte, N.C., manufactures and markets snack foods throughout much of the United States and other parts of North America. The company's products include sandwich crackers and cookies, potato chips, crackers, cookies, other snacks, sugar wafers, nuts, restaurant style crackers and candy. Lance has manufacturing facilities in North Carolina, Iowa, Georgia, Massachusetts, Texas, Florida, Arkansas and Ontario, Canada. Products are sold under the Lance, Cape Cod and Tom's brand names along with a number of private-label and third-party brands. The products are distributed through a direct-store-delivery system of approximately 1,400 sales routes, a network of independent distributors and direct shipments to customer locations. Products are distributed widely through grocery and mass merchant stores, convenience stores, foodservice outlets and other channels.

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