Snacks & Candy

No Whey! Yes, Whey

TNT to distribute NEXT Proteins whey bars, products

ARLINGTON, Texas -- NEXT Proteins, a manufacturer of branded whey-based protein products including Designer Whey protein powders and DETOUR whey protein bars, has selected TNT Marketing Inc. to sell its whey products to convenience stores throughout the United States.

TNT Marketing will represent Carlsbad, Calif.-based NEXT Proteins' lineup of protein candy bars and powders, including:

Protein Bar Brands:

DETOUR: The first protein bar to combine candy bar-like taste together with a high-protein nutritional profile. Originally [image-nocss] available in caramel peanut, DETOUR is now available in Peanut Butter, Smore's, White Chocolate Peanut Butter and Low-Sugar Caramel Peanut, with 50% less sugar than the original. U-TURN: The second member of the protein candy bar family, U-TURN has the same taste and protein as Detour, but without the peanuts. ONEWAY: Packed with peanuts and caramel, smothered in rich chocolate flavor, the ONEWAY is then drizzled with smooth peanut butter. JOYRIDE: Packed with protein, Joyride delivers sweet chocolate, roasted almonds and sweet coconut.


Designer Whey: Designer Whey is the protein power behind NEXT Proteins' products. Aria: Specifically designed for a woman's metabolic needs, Aria offers a combination of soy and whey protein.

As more and more consumers pay closer attention to their health, products like NEXT Proteins become increasingly in demand, said Donna Degenhart, TNT Marketing account executive for NEXT Proteins. TNT's goal is to market to the c-store industry the products that we know our customers will want.

Since 1993, NEXT Proteins has pioneered the manufacture of a full line of branded consumer whey-based products in the United States

TNT Marketing is an independent, national convenience store broker based in Arlington, Texas. The company's c-storologists focus on the individual needs of wholesalers and retailers and offers individualized service. The c-storologists identify items that sell in stores, offer selling strategies and provide access to dozens of top brands including Arm & Hammer, Bayer, Dole, Don Miguel, Duracell, General Mills, Gillette, Mattel, Playtex and Trojan in categories such as automotive, confection, toys, HBC, healthy alternatives, grocery, foodservice, frozen foods and snacks.

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