Product of the Year USA, a consumer-voted awards program centered around product innovation, unveiled this year’s winners across 36 categories. Each of the Product of the Year winners is determined through a national study of 40,000 American shoppers in partnership with Kantar, a consumer research company.
“Product of the Year is more valuable now than ever,” said Mike Nolan, global CEO of Product of the Year management. “The level of access consumers have to products today is unprecedented—far beyond retail aisles, they have [direct-to-consumer] options, grocery delivery in the palm of their hands and they can watch their favorite influencer review items they’re considering purchasing in real time. Product of the Year is an established and increasingly relevant resource for CPG companies, helping their products stand out and be understood and trusted by their customers.”
Click through for the product winners found in convenience stores …