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BrandInsight
FROM OUR PARTNER

The Hershey Company

Page 1
Snacks & Candy

Planning for Unplanned Purchases

From a trip mission perspective, chocolate candy remained the top unplanned category within c-store, with instant consumables leading the way as shoppers looked to confection to treat themselves or find comfort.

Snacks & Candy

Bringing Innovation to the Mid-Morning Occasion

Despite reduced innovation, bakery snacks continue expanding at the expense of ready-to-eat yogurt and cold cereal, as the growth favors snacks with little to no prep and portability.

Snacks & Candy

Snack Cakes Offer Mid-Morning Indulgence

Despite reduced innovation, bakery snacks are expanding at the expense of ready to eat yogurt and cold cereal, as the growth favors snacks with little to no prep and portability.

Snacks & Candy

More Better-for-You Choices in 2021

How can retailers appeal to consumers who want snacks, but may be looking for healthier alternatives?

Snacks & Candy

Afternoons are for Sweet and Salty Snacks

More than just a meal replacement or a bridge between larger meals, afternoon snacks are increasingly being asked to perform the dual task of satisfying both the desire for an indulgent treat and creating a feeling of satiation.

Snacks & Candy

Introducing Reese’s Snack Cakes

New REESE’S Snack Cakes are the first-of-its kind mid-morning cake treat.

Snacks & Candy

Introducing the newest KIT KAT® flavor!

KIT KAT® DUOS MOCHA + CHOCOLATE is that delicious combo of mocha coffee flavor and chocolate

Snacks & Candy

Evolved Category Management Helps Create Loyalty for C-Stores

When retailers partner with manufacturers to understand the total retail experience, they can unlock growth for their stores.

Technology/Services

Investing in Technology Necessary to Support Convenience Store Retailers

Investing in technology and being digitally savvy is more important today than ever before, especially when it comes to communicating with c-store retailers of all sizes.