BrandInsight
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The Hershey Company

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Snacks & Candy

Everyday Multiples Drive Value for Consumers

How bundle deals on every day- low cost items can help drive sales.

Snacks & Candy

Beyond the Protein Bar

Protein is the No. 1 nutrient that consumers are looking to add to their diet, with 62% of consumers actively seeking to include protein in their daily diet, according to a 2021 IFIC Food and Health S...

Q&A with Herb Ring, Director, National Foodservice Sales, The Hershey Company

Protein snacks gain an increasingly expanding audience

How consumer insights can help retailers understand how inflation is changing how customers shop.

As retailers plan for 2023 and beyond, they can look to reward or loyalty programs to provide category management expertise.

How to best maximize growth opportunities for salty snack sales in c-stores.

How to maximize all-day snacking occassions to grow profits.

Self-checkout terminals inside convenience stores can enhance the customer experience, especially when merchandised effectively. Nicole Capes, Senior Manager of Retail Experience at The Hershey Compan...

Q&A with Brandon Mayer, Senior Director of National Convenience Sales, The Hershey Company

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