FROM OUR PARTNER
The Hershey Company
Understanding the Salty Snacker
How to best maximize growth opportunities for salty snack sales in c-stores.
Merchandising Snacking Occasions
How to maximize all-day snacking occassions to grow profits.
As shopping continues to become more “mission-based” – how do retailers capture the profitability of unplanned purchases? The key to unlocking the growth from unplanned purchases comes from continuous listening and engaging with shoppers, understanding their path to purchase and engaging them at different moments throughout their journey.