The State of Snacking 2024

By Steve Dwyer on Aug. 13, 2024

The definition of snacking is evolving. Manufacturers and retailers adapting to the changing trends, but it’s no small task as the snack landscape changes. Energy drinks and coffee are now “snacks...

Snack Purchases Drop

Aug. 13, 2024

In 2023, 51% of customers who entered a c-store bought a snack from the center-store. In 2021, the number stood at 55%, according to Gary Evans, category manager, confection and alternative snacks for...

The State of Snacking 2024

Shake It Up

Aug. 13, 2024

The lack of real innovation has stalled growth expectations. The broad snack category index is a mixed bag, depending on sector, according to Chicago-based Circana. Salty snacks, snack nuts, gum, c...

The State of Snacking 2024

Better Days Ahead?

Aug. 13, 2024

While 84% of snack categories have improved their on-shelf availability rates, certain categories have exhibited mixed results, according to Circana. This “underscores the need for continuous monitor...

The State of Snacking 2024

How to Resonate

Aug. 13, 2024

Whatever the trend, retailers, wholesale partners and suppliers are tasked with resonating with consumers. Compelling messaging—be it on-package, via social media, traditional media or deployment of m...

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The State of Snacking 2024