Technology/Services

Circle K, Jackpocket Bring New Lottery Perks for Spring Campaign

Retailer expands partnership with third-party ticket-ordering app
jackpocket

NEW YORK — Convenience-store chain Circle K and Jackpocket, a licensed, third-party app that provides a secure way to order official state lottery tickets, have extended their partnership to offer exclusive perks for lottery players and Circle K customers.

“One of our goals at Jackpocket is to make the lottery convenient for everyone, and Circle K fits seamlessly into how we accomplish that,” said Jackpocket CEO and founder Peter Sullivan.

Circle K and Jackpocket are kicking off a spring campaign in more than 1,650 Circle K and Holiday stores in Ohio, Texas, Colorado, Minnesota, Arkansas, New Hampshire and New York.

Through this partnership, Circle K customers and team members can claim an exclusive $5 off their first lottery order in the Jackpocket mobile app. Jackpocket app users may also have the opportunity to unlock special deals at Circle K stores. As part of the partnership, Circle K will promote the exclusive Jackpocket offer across a variety of Circle K channels, including in-store, email and in the Circle K rewards app.

“Providing a simple, exclusive and convenient way to order official state lottery tickets with just the tap of a button is a great way to engage our customers and make their lives a little easier every day,” said Melissa Lessard, the head of North American marketing at Circle K.

First-time Jackpocket players use the promo code CKJP at checkout in the Jackpocket app to receive $5 off their first lottery ticket order.

Available in 10 states, New York-based Jackpocket provides a secure way for lotto players to order official state lottery tickets for Powerball, Mega Millions, Lucky for Life and other games and view their tickets on their phone. Jackpocket players have won more than $100 million in lottery prizes to date, including nine individual players who have won prizes worth a million dollars or more, the company said.

The first licensed third-party lottery app in the United States, Jackpocket provides an easy, secure way to order official state lottery tickets. Jackpocket is currently available in Arkansas, Colorado, Minnesota, New Hampshire, New Jersey, New York, Ohio, Oregon, Texas and Washington, D.C., and it is expanding to new markets, it said.

  • Couche-Tard is No. 2 on CSP’s 2022 Top 40 Update to the 2021 Top 202 ranking of U.S. c-store chains by store count. Watch for the full 2022 Top 202 ranking in the June issue of CSP magazine.

Laval, Quebec-based Couche-Tard’s 26-country global network includes approximately 9,300 c-stores in North America, with more than 7,100 in the United States under the Circle K and Holiday Stationstores banners in 48 states, and approximately 2,100 in Canada under the Circle K, Mac’s and Couche-Tard banners. It has a worldwide total network of approximately 14,200 stores.

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