Technology/Services

Kum & Go Turns to Relex for Planning

Firm specializes in forecasting, replenishment, planning and more
convenience store retail planning
Photograph: Shutterstock

DES MOINES, Iowa — Kum & Go will partner with Relex Solutions, a retail planning provider, for supply chain and merchandising optimization, including forecasting, replenishment, and space and floor planning. RELEX will help the convenience-store chain optimize its supply chain and merchandise practices through artificial intelligence (AI)-based unified demand planning and category management.

Kum & Go will enhance its existing replenishment process through Relex’s machine-learning-driven forecasts that factor in additional data sources, increasing order accuracy. Additionally, Kum & Go will use RELEX’s On The Go mobility product, which drives store-level exception-based order review, enables mobile planogram review and allows for seamless interaction between their operations and merchandising teams.

“Relex truly supports our mission to deliver a positive in-store experience for our valued customers,” said Kevin Conniff, vice president of merchandise operations, planning and space for Kum & Go. “This partnership not only allows us to modernize our supply chain and space planning processes but also delivers multiple benefits for our teams by bringing together merchandising and category management in a single solution.”

Through the partnership with Relex, Kum & Go will also expand its existing merchandising capabilities to enable easier vendor collaboration and performance-driven assortment decisions. The system will act as a force multiplier for ongoing format changes.

“We are extremely happy to partner with Kum & Go and to update and unify their critical supply chain processes,” said Carlos Victoria, senior vice president of sales for the Americas at Relex Solutions. “Relex’s automated supply chain and space management solution will give Kum & Go the trustworthy insights they need to meetand exceedtheir goal of providing first-class service in all of their stores.”

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